Benefits

 

We'll work with your executive and technical staff, customers, and your public relations agency to achieve your goal of getting into print. However, it's a joint partnership -- you have to let us know what you want and expect. Here are some of the valuable benefits we provide.

Contacting Your Customers
We will contact your customers to determine if they are willing and able to be a reference for your company. It would be helpful if someone from your company calls your customer first to introduce us, and also tells the customer what type of information we need. This allows your customer to decide if they would like to be involved and gives them time to prepare any materials.

Customer Reference Program
When pitching a story, members of the media often want to talk with a customer actually using your products. We will pre-qualify your customers before they talk with the media.

This will give you a better chance of obtaining coverage. Also, due to tight deadlines for editors, if you already have a list of willing references, you can quickly provide the needed information.

If there are several references, we can alternate resources with the media, and not be too much of a burden on just one or two end users. We will also determine the best time and day to contact your customer.

Customer Quotes / Approvals
When we pre-qualify a customer to determine their corporate approval process, it should help reduce the time needed. Some corporations can take weeks to give their final approval, and you often don't have that long to wait.

Success Stories
Prometheus Promotions will work closely with your executive staff and customers to create success stories, based on "real-life" examples. These can then be used for additional opportunities, such as testimonials on your web site, sales materials, or placement in trade publications.

Industry Article / White Paper Development
We will work with your senior executives and technical staff to create compelling industry articles and white papers. We will also help you develop the most appropriate topics by staying on top of industry trends, and speaking with analysts, reporters, and editors.

Editorial Calendars
Publications release editorial calendars -- a directory of which topics will be appearing in each issue. We'll work with you and your team to examine target publications so you'll know the best time to submit articles.
 

 

phone 831-439-9093 · fax 831-439-9094 · email info@prompro.com

ã 2005 Prometheus Promotions